“It is no secret that demand for holiday accommodation is at an all-time high in Abersoch,” added Openshaw. “This substantial new-build development is based on the footprint of the old Whitehouse Hotel and has the advantage of meeting some of that demand without displacing or converting residential properties in the town.”

PGGH, which will retain ownership of the site, is partnering with Bespoke Hotels.

Economic benefits and jobs in Gwynedd, North Wales

Gwynedd county councillor Dewi Wynn Roberts said: “If the peninsula is to take advantage of the economic benefits and jobs that luxury tourism brings, yet without displacing local communities, then it is exactly this type of high quality and sympathetic new build development which is going to be needed.

“The impact on the local economy, both during construction, and afterward, when jobs and tourism spend is more tangible, will be of great benefit to the community.

“There will be opportunities for high-quality employment for local young people in hospitality in conjunction with local colleges and apprenticeship schemes.”